Appealing to Tech-Savvy Buyers
Today's buyers are extremely tech-savvy. Approximately 69% of U.S. households have at least one smart home device.
I have been working in the tech industry for the last 15 years and am well versed in the needs of the tech-savvy buyer. As your listing agent, I can help guide you on improvements that can be made to your house to appeal to the new generation of tech buyers while doing it all on a budget!
Creating a Digital Presence
90% of buyers are making their next purchase based on online content. This means you need to wow your buyers from their computer screens before they consider coming to your home. In the post COVID world, this is of even greater importance. I use the following state of the art tools to showcase your property
Dedicated property website
360-degree virtual tours
On-demand facetime tours
Price to Sell
As a homeowner, you have an idea about what price you would like to sell. However, it is important to look at the comparative market analysis to find a balance between underpricing it and letting the house get fewer views as a result of overpricing.
As a knowledgable realtor, I bring in the aspect of neighborhood specialization. It's important to not just look at the recent sales but also the overall trends of the specific neighborhood to understand the finer aspects of pricing.
Selling in today's market requires a variety of marketing strategies. Once listed the home will quickly be entered in the Multiple Listing Service (MLS), which will expose it to thousands of potential buyer agents and buyers.
In addition to MLS, I will ensure that your home is presented in the richest format on websites such as Redfin, Zillow, Realtor.com, etc. Social media is an important way to feature your home to prospective buyers. I will feature your property on Instagram, Facebook, and Twitter to attract the right potential buyer.
Offers and Negotiations
Whether you receive one offer or multiple offers, it is important to understand that the offer price is not the most important thing. Even more important than the offer price is the financial strength of the offer. Do the potential buyers have a pre-approval? Are they under-written? Do they have the proof of funds available?
These are important things to consider when picking the strongest offer to make sure the deal goes through easily.